Automated Cloud Backups
Servers, desktops, laptops, and key business data backed up automatically on a schedule built around how much work you can afford to lose. No one has to remember anything.
Cloud Backup & Disaster Recovery
Cloud Backup & Disaster Recovery for NJ & NYC Businesses
Automated cloud backups that are verified, ransomware-proof, and actually tested, plus a recovery plan that answers the only two questions that matter: how fast are we back up, and how much work do we lose?
The real risks
Data loss almost never looks like a disaster, until it is one.
Most small businesses in NJ don't lose data to dramatic events. They lose it to ordinary Tuesdays. Here's what actually wipes out files, email, and customer records.
Ransomware
One wrong click encrypts every file on the network, including any backup drive plugged into it. Attackers now hunt for backups first, so they can demand payment with leverage.
Hardware Failure
Hard drives and servers die without warning, usually the old one in the closet that "has all the company files on it" and hasn't been touched since it was installed.
Accidental Deletion
An employee cleans up the wrong folder, overwrites the master spreadsheet, or empties a shared mailbox. Nobody notices until weeks later, after retention has expired.
Fire, Flood & Theft
If your only backup lives in the same building as your server, one burst pipe or break-in takes both. Plenty of NJ offices learned this the hard way during storm flooding.
Departing Employees
A departing employee deletes their files, email, and OneDrive (out of carelessness or spite) and the account gets purged before anyone thinks to check what was in it.
Backups That Never Worked
The cruelest one: a backup job that's been silently failing for months. You find out on the exact day you need it. Unverified backups are hope, not protection.
The 3-2-1 rule
The 3-2-1 backup strategy, in plain English.
You don't need to understand backup software to understand the rule that protects your business: keep three copies of your data, on two different types of storage, with one copy offsite. If any single thing fails (a drive, a building, even your whole network) a clean copy survives somewhere else.
Setnom builds every client's backup plan on this foundation, then adds the modern layer the original rule never imagined: a copy ransomware can't touch.
- 3 copies of your data The original plus two backups, so no single failure is ever fatal.
- 2 different types of storage Local for fast restores, cloud for everything else, a flaw in one can't take out both.
- 1 copy offsite, away from your office Encrypted cloud storage far from your building, fire, flood, or theft can't reach it.
- Plus: 1 immutable copy A locked, unchangeable backup that nothing (not ransomware, not a stolen admin password) can encrypt or delete.
What's included
Backup & Recovery That's Actually Tested, Not Assumed
Anyone can install backup software. The value is in verification, immutability, and a recovery plan that's been rehearsed before you need it.
Verification & Test Restores
Every backup job is checked after it runs, failures trigger alerts we act on the same day, and we perform real test restores, because a backup you've never restored is a guess.
Microsoft 365 Backup
Independent backup of Exchange email, OneDrive, SharePoint, and Teams, separate from Microsoft's own retention, so deleted or encrypted data is recoverable months later.
Ransomware-Proof Storage
Immutable cloud copies that cannot be modified or deleted during their retention window, even by an administrator account an attacker has stolen. Your leverage, not theirs.
Disaster Recovery Planning
A written plan that names what gets restored first, who makes the call, and how your team keeps working, then an annual drill to prove the plan survives contact with reality.
Business Continuity
Critical systems can run from backup images while hardware is replaced, and your team can work remotely during an outage, so a bad day doesn't become a closed business.
RTO and RPO, the Only Two Backup Numbers That Matter
Backup vendors love acronyms. You only need two, and both translate directly into plain English. Your recovery time objective (RTO) answers "how fast are we back up and running?" Your recovery point objective (RPO) answers "how much work do we lose?" If your last good backup ran at 6 PM yesterday and your server dies at 4 PM today, your team just lost a full day of invoices, documents, and email, that's an RPO problem. If restoring that server takes four days, that's an RTO problem, usually the more expensive one.
We sit down with you and put real numbers on both, for your business, not a generic template. A medical office in Hackensack and a contractor in Morristown have very different answers, and those answers drive everything: how often backups run, what gets an immutable copy, and which systems are rehearsed for rapid restore. This is the conversation most small businesses have for the first time after a disaster. We'd rather have it with you now, during a free IT assessment.
Retention Is Not Backup: the Microsoft 365 Blind Spot
The most common dangerous assumption we hear in NJ offices: "It's in the cloud, so it's backed up." Microsoft 365 retention and backup are different things. Retention keeps deleted items recoverable for a limited window, then purges them permanently. It does nothing for a mailbox deleted with its user account, files encrypted by ransomware and synced through OneDrive, or a mistake you discover after the window closes. Microsoft itself recommends third-party backup in its service agreement. That's why every backup plan we build includes independent protection for Exchange, OneDrive, SharePoint, and Teams, kept on storage Microsoft doesn't control. If we also manage your tenant through our Microsoft 365 support service, the two stay coordinated.
Backup Is the Last Line of Defense, Not the Only One
An immutable backup is what lets you refuse to pay a ransom. But the better outcome is never needing it: the endpoint protection, email filtering, and network lockdown in our cybersecurity services exist to stop the attack before it reaches your files. Most clients run both as part of a single managed IT services plan, with 24/7 monitoring watching backups and threats on the same dashboard. And when a disaster is hardware rather than hacking (a dead drive, a failed server) our repair and help desk team handles the physical fix while your data restores from the cloud. Rethinking where your systems should live? Our IT consulting team can map that out.
Setnom is NJ-based and supports businesses across Bergen, Passaic, Essex, Hudson, and Morris counties (Clifton, Paramus, Paterson, Newark, Jersey City, and beyond) plus the New York City metro area. Restores and monitoring happen remotely in minutes; when a recovery needs hands onsite, we're close. See our full NJ & NYC service areas.
How it works
From "We Think We Have Backups" to Provable Recovery
Four steps, no jargon, and at the end you can answer the question every owner should be able to answer: if it all went down today, what happens next?
1
Assess What You'd Lose Today
We review your current backups (if any) and tell you honestly what would survive a ransomware attack, a dead server, or a flooded office right now.
2
Set Your RTO & RPO
Together we decide how fast you need to be back up and how much work you can afford to lose, then design a 3-2-1 plan with immutable copies to match.
3
Deploy & Verify
We roll out automated backups for servers, computers, and Microsoft 365, confirm the first full restore actually works, and put every job under 24/7 monitoring.
4
Test Every Year
We run an annual recovery drill against your written disaster recovery plan, fix what the drill exposes, and keep the plan current as your business changes.
Who we serve
Backup & Recovery for Businesses That Can't Lose Their Records
Client files, patient records, case documents, project plans, if losing them would stop your business cold, they belong in a verified backup.
Medical & Dental Offices
Law Firms
Accounting Firms
Real Estate Offices
Contractors & Trades
Professional Services
Local Businesses
Questions, answered
Cloud Backup & Disaster Recovery FAQ
How often do backups run?
As often as your business needs. For most clients, servers and critical data back up continuously or hourly, workstations and Microsoft 365 data back up multiple times per day, and every job is verified automatically after it runs. The schedule is driven by your recovery point objective, how much work you can afford to lose. We define that number with you in plain English, then build the backup schedule around it.
Doesn't Microsoft 365 already back up my data?
Not the way most owners assume. Microsoft keeps the service running and offers short-term retention, but deleted emails and files eventually purge for good, and Microsoft's own service agreement recommends third-party backup. If an employee empties a mailbox, ransomware syncs through OneDrive, or you discover a problem months later, retention alone won't save you. We back up Microsoft 365 mail, OneDrive, SharePoint, and Teams data to separate, independent storage you control.
How fast can we recover after a ransomware attack?
With immutable backups and a tested recovery plan, most small businesses we support can restore critical systems within hours, not weeks, because the backups can't be encrypted by the attacker and the restore process has already been rehearsed. Without that preparation, recovery commonly drags on for days or weeks and may involve paying a ransom with no guarantee of getting data back. The time to find out which camp you're in is before the attack, not during it.
What is the difference between backup and disaster recovery?
Backup is the copy; disaster recovery is the plan for using it. A backup means your data exists somewhere safe. Disaster recovery answers the harder questions: who declares the emergency, which systems get restored first, where your team works if the office is offline, and how quickly everything must come back. Setnom provides both, automated, verified backups plus a written disaster recovery plan we test with you every year.
Where is our backup data stored?
In secure, encrypted cloud data centers geographically separate from your office, so a fire, flood, or break-in at your building can't touch your backups. Data is encrypted in transit and at rest, and immutable copies cannot be altered or deleted during their retention window, even with an administrator account. For clients who want faster large restores, we also keep a local copy onsite, following the 3-2-1 backup rule.
Get started
Find out what you'd actually recover, before you have to.
Book your free IT assessment. We'll review your current backups, test whether they'd survive ransomware or a dead server, and show you exactly what real recovery looks like, no pressure, no obligation.
- (646) 719-0490
- info@setnomconsulting.com
- Response within one business day